PLAN AHEAD for possible disruptions with delivery carriers. Consider ordering an additional few weeks of pet food!

Always Advancing for You and Your Patients. 

 

Research and Resources, Professional Feeding Program, & Continuing Education.

 



Professional Pricing For You



All current staff members of veterinary clinics and students are eligible for P4P pricing.





Research and Resources



Explore our digital product guide, clinic resources and other nutritional information from a global network of veterinarians, nutritionists, and other scientists.





Transform Their Metabolism and Promote Mobility



OM Metabolic Response + Joint Mobility uses a unique 3:1 protein-to-starch ratio and contains a high level of omega-3 fatty acids (EPA).



Supporting Your Calling to Care

 

There are a million reasons you love what you do—and we want to help. That’s why we established the Pro Plan Veterinary Support Mission. We dedicated $1 million to help you care for pets in need.

 

Introducing Joint Care Canine Supplement

 

Joint Care promotes performance of daily activities such as walking, climbing and general movements. Each soft chew contains collagen, hyaluronic acid, glucosamine and chondroitin sulfate to help maintain healthy cartilage and joints.  

 

New Look for Our Always-Advancing Nutrition

 

Innovation doesn’t stop at nutrition. Take a look at our exciting changes.

 

Discover Programs And Services Beyond The Bowl

Effortless Earnings Through Home Delivery

 

With Purina® Pro Plan® Vet Direct, simply write the prescription and we’ll do the rest.

Earn Free CE Credit

 

Earn up to 18 hours of free AAVSB RACE-approved credit at Daily Nutrition Matters®

Science-Backed Supplements  

 

Browse our easy-to-use and science-backed supplements today.  

Live Webinars With Experts

 

We’re proud to sponsor webinars throughout the year, available live and On Demand.

*Nestlé Purina PetCare Company will donate $1.00 to the American Veterinary Medical Foundation (“AVMF”) in support of its REACH (Reaching Every Animal with Charitable Healthcare) Program for each order placed on www.proplanvetdirect.com (the “Website”) between 1/15/23 and 6/30/23, subject to a maximum total donation of $200,000.

Together We Can Help Even More Pets 

 

We’re donating up to $200,000 to the AVMF REACH (Reaching Every Animal with Charitable Healthcare) Program to help offset your costs when you donate your time and services to help pets in need. We’re donating $1 for every order placed on Vet Direct between January 15-June 30, 2023, subject to a $200,000 maximum donation.* 

 

A $200,000 Donation to Support Vets Like You 

 

Thanks to your support of the Vet Direct program, we donated $200,000 to the AVMF REACH™ (Reaching Every Animal with Charitable Healthcare) Program, which aims to break down financial barriers to immediate care. 
 
Learn more about REACH™ and our continuing efforts. 

 



Professional Pricing For You



All current staff members of veterinary clinics and students are eligible for P4P pricing.





Effortless Earnings Through Home Delivery



With Purina® Pro Plan® Vet Direct, simply write the prescription and we’ll do the rest.





Earn Free CE Credit



Earn up to 18 hours of free AAVSB RACE-approved Credit at Daily Nutrition Matters®.





Industry-Leading Supplements



Browse our easy-to-use and research-backed supplements today.





Transform Their Metabolism and Promote Mobility



OM Metabolic Response + Joint Mobility uses a unique 3:1 protein-to-starch ratio and contains a high level of omega-3 fatty acids (EPA).





Live Webinars With Experts



We’re proud to sponsor webinars throughout the year, available live and On Demand.